Nicole Stein
Nicole Stein is an award-winning marketing and communications executive with 30 years’ experience in developing and executing comprehensive strategic marketing campaigns for financial services, manufacturing, higher education, statewide associations, quick-service restaurants, and non-profit organizations. She has led projects with local, regional, and international reach.
Prior to joining BST’s CMO for Hire, Nicole strategized and executed business-critical priorities for the launch of an $8B financial services entity, born of a merger of two powerhouse credit unions. She collaborated with third parties on the naming, logo development, and branding of Broadview Federal Credit Union and oversaw an international branding firm for the multi-million-dollar physical rebranding of 60+ locations across four markets. In addition, she has overseen multi-million-dollar corporate sponsorships and naming rights and all associated marketing efforts.
At CMO for Hire, Nicole provides strategic marketing and communications consulting to business leaders, helping them address and eliminate the pain points that prevent business goal achievement.
Community
A strong believer in giving back, Nicole has sat on non-profit boards in the Capital Region for more than 20 years, including at the YWCA of the Greater Capital Region, American Cancer Society, and the Alliance for Positive Health. She served as the 2018 board chair of the Rensselaer County Regional Chamber of Commerce, and the 2004-2005 president of the NY Capital Region Chapter of the American Marketing Association. She has also had the privilege of mentoring young professionals and takes great joy in witnessing their success.
Education and Awards
Nicole graduated Phi Beta Kappa, summa cum laude from Binghamton University with a bachelor’s in English and General Literature. Nicole loves words and enjoys weaving them together to tell a story. She believes in a world where goldfish have a longer attention span than humans, only a truly compelling story will set companies apart from their competitors. And a memorable story doesn’t start with how; it starts with why.
The marketing and advertising campaigns Nicole has led have won ADDY, NORI, and Mark of Excellence awards through the years. Under her leadership, the NY Capital Region Chapter of the American Marketing Association was named “Best in Class” by the national association in 2005. She is one of the recipients of the 2014 Resourceful Women’s Award in Management from the YWCA of the Greater Capital Region.